Video marketing is beneficial for many kinds of businesses that sell products or provide services, but can video marketing increase your eBook sales? We believe that video is a great way for you to reach out and connect with prospective readers. You may want to show some of your unique personality and let your potential readers get to know you better as an individual and as an author, or you may want to keep your video focused on the eBook. In any event, you can use video marketing to extend your reach.
Set Up a YouTube Account
The first step to successful video marketing is to set up a YouTube account. Since you should already have a Google+ account, this should be a simple process, as Google owns YouTube. Be sure to brand your YouTube account with your author name or book title.
Create Your Video
Your video does not need to be professionally made, but you should approach it professionally. There are a variety of video styles you can apply, so if you’re not comfortable in front of the camera, consider using software that will allow you to create video content, using slideshows and music or imagery from your ebook.
Market Your Video
Once you’ve published your video on YouTube, you can share it on your social media platforms, your blog and your website.
How do you use video to market your ebooks?
